Aperio CI Announces Visual Finance Manager, an Online Financial
Reporting Solution for the Financial Sector
Visual Finance Manager to Run on Netezza Appliances
Ronkonkoma, NY, June 21, 2010 - Aperio CI, the experts in data management, today announced the addition of a financial management reporting tool to their CRM solutions, creating a new offering for small community banks.
Visual Finance Manager (VFM) was created with a bank’s personal and business customer in mind. Aperio’s Visual Bill Manager (VBM) has been used within the telecommunications industry since 2006. It has been cited as one of the top reasons why telecommunications customers who use VBM stay with their provider. VFM is the offspring of VBM, and does everything community banks and their banking customers could want and more!
VFM is a cost-effective, big -bank reporting solution for small community bank customers. Users may identify each of their transactions, and associate them to a particular job or simply split them between business and personal usage. It is perfect for the small business owner or the business traveler who needs to separate their business and personal expenses. VFM combines all bank services (credit cards, debit card, savings, checking, loans, etc.) and customer data in one portal, and seamlessly bolts on to a bank’s existing online banking tools.
The Visual Marketing Dashboard, which is a feature of VFM, enables financial institutions to construct highly targeted offers to customers, based on intelligent parameters. For example, if a customer has a checking and savings account with a bank, but they do not have a credit card; VFM can be set to display a credit card incentive offer on the customer’s home page. Offers made to specified customers will change as they purchase new services or modify the way they utilize the services that they have. Additionally, community banks may opt to advertise community events using the marketing dashboard as well.
Aperio’s Visual Finance Manager will run on any Netezza Appliance. These systems may be implemented either as a fully hosted outsourced solution within one of Aperio’s data centers or may be installed within the client’s data center.
"I am very excited to make this announcement," said Duffy Mich, Chief Executive Officer of Aperio CI. "Aperio has been processing and reporting on customer data for 20 years now. Banks have wanted something similar to our Visual Bill Manager solution. We created Visual Finance Manager with small community bank’s personal and business customers in mind. Coupled with Netezza, small community banks can now offer their customers what big banks provide at a fraction of the cost. This is what the banks and their customers have been asking for."
About Aperio CI
Aperio CI are regarded as the experts in telecoms data management. For two decades we have been delivering innovative data management solutions to critical marketing challenges for some of the world's leading fixed and mobile telecoms operators. Our clients view us as the data experts because we understand that focused customer knowledge is paramount to implementing successful marketing campaigns. We recognize your challenges; disparate data solutions, legacy systems and internal resource constraints – all can prevent you from delivering effective propositions to your customers. We overcome these obstacles, providing you with the insight to create accurate marketing campaigns that deliver tangible business results. Aperio CI is based in the New York area, and maintains offices in New Jersey, Atlanta, San Antonio, and England. For more information, please visit www.AperioCI.com.
About Netezza
Netezza Corporation (NYSE: NZ) is the global leader in data warehouse and analytic appliances that dramatically simplify high-performance analytics across an extended enterprise. Netezza’s technology enables organizations to process enormous amounts of captured data at exceptional speed, providing a significant competitive and operational advantage in today’s data-intensive industries, including digital media, energy, financial services, government, health and life sciences, retail and telecommunications. Netezza is headquartered in Marlborough, Massachusetts and has offices in Northern Virginia, Canada, the United Kingdom, Germany, France, Japan, Korea, Australia and Singapore. For more information about Netezza, please visit www.netezza.com
For more information, contact:
Lynn McAuley
Aperio CI
+1 (631) 468-4014
lynn.mcauley@aperioci.com
Glen Zimmerman, Director, Public Relations, Netezza
+1 508 382 8267